I Link You

have a digital flower for valentine's day

Several days ago, I noticed that I had the ability to give a digital gift to a friend on Facebook. This digital gift range from the traditional rose to the suggestive thongs or to the outrageous toilet paper. Your first gift is free, but subsequent gifts will cost you a $1 each. Net proceeds will support the charity, Susan G. Komen for the Cure.

Almost everyone on Facebook has at least one gift, but I'm not too sure if someone would be willing to pay $1 for each gift he or she sends. After all, most Facebook users have hundreds of friends. Once you start paying for gifts for some friends, you feel guilty and end up buying more. This gets pretty expensive especially if you're a college student. Granted, I have a suspicion that this may turn into another popularity contest, and people will start buying and sending digital gifts to show off their social statuses.

Hopefully Facebook will announce the results of this fundraiser. I can see this as a pilot for Facebook to see the feasibility of making revenue from digital items like Cyworld. After all, advertising revenue and marketing research fees can only make you so much money.

Labels: facebook, gift, valentine's day

posted by Koh @ 4:37 AM